ABOUT / About us

Bringing passion to what
deserves to be discovered.

There is value in the world that is still not widely known. We start by learning about it, experiencing it, and trying it ourselves.
From that first-hand sense, we find what makes it compelling and consider who to reach and how.

We share the goal with our clients and work alongside them, bringing a different angle and the ability to carry things out, as we publish and improve together.

Hands holding up smartphones around a globe-like motif

OUR MISSION

What we value

01

Engage deeply, and see it through.

The appeal that only this product has. The work that only this company can do.

We look closely at each one and search for an angle to communicate it, without being bound by existing approaches.

Ideas are then put into practice. We check the response, keep improving, and keep working toward results.

02

Do work that makes clients glad they chose us.

We seek to understand the background behind each request and consider what we can do to meet expectations.

We sharpen our individual expertise and take responsibility for each piece of planning, production, and ongoing work.

Through our daily work, we aim to remain a partner you can rely on.

03

Value that works for everyone involved.

The people choosing a product, the people looking for work, our clients, the partners we create with, and ourselves.

Rather than favoring one side, we pursue outcomes that are meaningful for the people and companies involved.

By communicating honestly and doing work people can be satisfied with, we build relationships that last.

OUR VISION

We take on challenges ourselves,
and use that experience to support the next one.

Plan, create, deliver, improve.
We aim to be a marketing company that supports our clients' challenges through the ability to see work through.

Two people climbing purple stairs on a white background

Until now, we have worked mainly with direct-to-consumer businesses, supporting customer acquisition through advertising and PR.
What we have valued is not only the first purchase, but continuing to be chosen afterwards.
Looking at both the cost of acquiring a customer and the value created by repeat purchases, we have refined what we say and how we deliver it.

We now apply that experience to communication for local companies, both for customer acquisition and for recruitment.
Just as we look for the reasons a product is chosen, we dig into what makes a company and its work appealing.
Just as we map the path to a purchase, we organize the information people need as they learn about a job, understand it, and consider applying.
We combine social media, advertising and PR, photo and video, and websites to suit the goal.

What people value, and where they encounter information, keep changing.
We try new approaches ourselves and bring what we learn to our clients' next move.

From the next thing you publish, to how your brand is communicated, to initiatives across your business.
We face each company's challenges, think together, and act together, so that taking on a challenge leads to progress.

Satoshi Okui, Representative Director

MESSAGE

First, learn. Experience. Try it.
What makes something compelling becomes visible after that.

What I find interesting is coming across value that is not yet widely known, and bringing it to someone. And then, from the response it receives, thinking “let's try it this way next time.” That is where I find the interest in this work.

With a product, I handle it and use it myself. With a job, I listen to people on site and try to experience it myself as much as I can. Starting from learning, I look for ideas on how to communicate it.

We share the goal with our clients. From there, we find strengths that have become ordinary inside the company by looking at them from another angle, or take on planning and production they do not have time for. We think about what we can contribute precisely because we are involved from the outside.

Working toward the same goal, each bringing a different perspective and the ability to make things happen. That is the kind of work I would like to do with you.

Satoshi Okui, Representative Director

FREE CONSULTATION

Even if you have not decided
where to start.

Tell us what you are struggling with and what you would like to achieve.
We will explain what we can help with and how we would proceed.

Start with a free consultation